For an industry existing in the internet age, finding a way to create excitement about a release requires a lot of effort. In addition to surprise releases, as in the case of Beyoncé, automatic uploads (U2), or special countdowns and cryptic messages (Rihanna), artists and their management teams are constantly developing ways to create interest, drive sells and get people… Read more →
At the turn of the century, the music industry faced a cataclysmic downfall at the hands of the World Wide Web. Once an impenetrable vanguard of American innovation and the largest representation of the country’s culture and continued artistic endeavors worldwide, the industry of empires like Motown and Capitol Records was blindsided by the growth of internet downloads via file… Read more →
